Hubert Burda Media

Let’s go Wild Pop

Bulgari embraces the shades of retro


Andy Warhol was a tremendous admirer of Bulgari, drawn to the Maison’s dramatic colour combinations and a rare beauty that all sought to copy, magnified of course, by the High Jeweller’s rich pursuit of rare gems. The King of Pop Art became close friends with Nicola Bulgari shortly after the great-grandson of Bulgari arrived in New York. In the electric milieu of the 80’s, when designs were funky, the party scene was wild and fashion had reached daring heights, an interesting dialogue began between Andy Warhol and Bulgari, when he said: “I think your jewellery is the 80s”.

Inspired by this very conversation, and of course, the era when MTV and Madonna were born, Bulgari’s new Wild Pop collection re-lives the 80s, but in 21st century fashion. Like the pop art of the time, this collection too breaks the rules. It is a tribute to an decade marked by an insatiable appetite for more of everything, all at once, and furthermore pays homage to the special bond that that grew between Bulgari and Andy Warhol.

The initial idea for the collection was ignited when Bulgari’s Creative Director, Lucia Silvestri, visited the Andy Warhol Foundation for the Visual Arts in New York City and saw all the Bulgari ephemera – catalogues and correspondence – in the artist’s archive. “I wanted to do something about this fantastic dialogue between Bulgari and Andy Warhol,” Lucia explains.

The entire High Jewellery collection is magnificent, but a few pieces stand out as the most beautiful of all…


The Pop Heart necklace, a platinum re-interpretation of an 80s jewellery silhouette. With its semi-rigid shapes and a gorgeous 24.80-carat sapphire combined with baguette diamonds, mint tourmalines and sapphires, this stunning necklace epitomises a “Pop” approach to High Jewellery.


The Happy Leaves necklace, inspired by the recreational use of the herb, is composed of white gold, 14.63 carats of pavé-set diamonds and over 5.60 carats of pavé-set emeralds. It’s an elegantly risqué way to depict the magical effects that enchanted an entire generation with dreams of escapism.


The pink gold, onyx and pavé-set diamond Flamingos necklace and the yellow gold, carnelian, agate and pavé-set diamond Palms necklace take design cues from the look of Miami Vice.


The tropical vibe of Miami Vice is echoed in the Serpenti My Handcuff Watch. A special system of tiny hidden springs moves each of the 30 malachite hexagons covering the cuff. The diamond snake set atop the watch is set with diamonds in white gold and accented by rubellites.


The Precious Ruffles necklace is a showstopper. Set with an exquisite 34,12ct Colombian emerald, it was inspired by a piece of retro fashion advice, courtesy of the Dynasty character Alexis Carrington, who said “When in doubt, add some ruffles to your dress.”


Supreme Diamond Light earrings, designed to evoke the majestic Manhattan skyline, these pieces were inspired by Bulgari’s ongoing love affair with New York City, a relationship that was forged in the 80s.


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