Hubert Burda Media

Queenie Rosita Law launches The City Book — Singapore

The Production Q founder talks about the latest edition of her coffee table book series.

While many would know her as the heiress to clothing giant Bossini, it is her work at art design studio Production Q that Queenie Rosita Law really identifies with. Founded in 2014 by the Central Saint Martins alum, the firm puts out creative projects such as art prints and more recently, The City Book series.

First conceived in mid-2013 while Law was wandering along the streets of Paris and reflecting on the notion of individuals being shaped by their specific and unique experiences within different spaces, The City Book uses art as a lens to uncover the hidden narratives within each city. “I was also inspired by Italo Calvino’s Invisible Cities,” Law shares. “The stories in the book illustrate the same place; the same city — Venice. But the way the stories are presented to the reader remains very open and mysterious thanks to the variety of perspectives,” she elaborates.

The result is a richly layered tome that paints a picture of the featured city through the eyes of a highly curated selection of artists. Having launched the Hong Kong edition last year (which featured works and anecdotes from artists including Au Yeung Nai Chim, Enoch Cheung and Evan Wu), Law now presents the Singapore edition. Limited to just 1,500 copies, the hardcover book offers a readers an alternative view of the city-state, from the viewpoints of notable local artists including Dawn Ng, Sarah Choo Jing and Hilmi Johandi.

Why did you choose Singapore as the second city to feature in The City Book series?

I started with Hong Kong because it is a city I grew up in but yet am so unfamiliar with. I chose Singapore as my second city as it is my way of understanding this city and its various stories, from different voices. I think I am bringing something surprising and unusual to the table by offering so many varied perspectives that people may or may not have preconceived notions of.

What is your favourite thing about Singapore?

I love its entrepreneurial spirit and the design aesthetic of the city in general. My favourite place in the country is art gallery STPI at Robertson Quay. I love their idea of focusing on print and paper, and the area where they are situated is very scenic.

How did you put together The City Book  Singapore?

I started off by researching the artists and their works; finding out how they were related to the city. Then I met up with them to discuss their inspiration and concepts. Usually after these meetings, I would walk away with a particular angle or idea to work with.

Which artist’s story made the biggest impact on you?

I really love Robert Zhao Renhui’s story and the notion of instant trees — how trees in Singapore are planted; and how people don’t necessarily have an emotional attachment to them. Since then, I’ve started looking at the city and its greenery in a very different way.