Larry Peh

The founder and creative director of design firm &Larry received the nation’s highest design accolade when he was named Designer of the Year at the 2014 President’s Design Award. His studio recently created the collaterals for SG50-themed anthology 7 Letters.

What do you enjoy most about your craft?

“I can make a living out of what I do best. The thrill of seeing what goes on in my head and heart come to life still amazes me after 15 years in business.”

What was the proudest moment in your career?

“When I received my award from President Tony Tan at the President’s Design Award [ceremony]. Pursuing accolades has never been high on my list of priorities, but I believe that this award has a significant role to play in influencing the state of design in Singapore. I felt honoured and humbled at the same time.”

What’s next?

“My studio has quite an exciting line-up of projects, ranging from brand identity to environmental and digital [work]. I’m also looking at new collaboration opportunities for both &Larry and Faculty (my fashion label), both locally and internationally.”