With a design background rooted in accessories, Creative Director of Coach Stuart Vevers drew focus towards leather goods for Coach with masterpieces, such as the cult favourite bags, the Rogue, the Dinky and the Coach Swagger. So, it is only natural that he should win the 2017 Accessory Designer of the Year award from the Council of Fashion Designers of America (CFDA), with his unexpected detailing, playful juxtapositions and American archetype-inspiration.
Since Vevers took over the helms of Coach’s transformation in 2013, particularly with the introduction of a ready-to-wear collection, he has given the brand a fresh visual language that puts forth Coach on a global scale as a luxury brand that is currently shaping the way the world views American fashion. The history of American film, design, culture and style plays a key role in Vevers’ designs for Coach’s collections and accessories each passing season, most especially his tendency to juxtapose the toughness of the brand’s home city of New York, with femininity and a romantic nostalgia that reflects the melting pot of the country.
Such designs are seen in the upcoming Fall/Winter 2017 collection, as well as the collaborative limited edition collection with Rodarte some months back, which features Vevers’ keen leatherworks and Rodarte’s artistic embellishments.
Dubbed the “Oscars of Fashion”, and hosted by late night host Seth Meyers at the Hammerstein Ballroom in New York City, the Council of Fashion Designers of America (CFDA) saw winners other than Vevers, such as Kenneth Cole, Rick Owens and Raf Simons.