Hubert Burda Media

To Rome With Fendi

Fendi celebrates its 90th years anniversary with an unforgettable runway show held at the Fontana di Trevi.

True to its heritage, Fendi sealed once more its profound and long-lasting bond with Rome by choosing its hometown to celebrate its 90th years anniversary. Fendi, together with Karl Lagerfeld and Silvia Venturini Fendi, celebrated on this occasion, 90 years of the Maison’s great revolutionary international achievements, offering new luxurious and modern fur designs and accessories. Monsieur Bernard Arnault with his son Alexandre also paid homage to Fendi with their presence.

The never-before-seen fashion show was held at the magnificent Fontana di Trevi with the Legends and Fairytales Haute Fourrure Collection, designed by Karl Lagerfeld. The renowned fountain served as the backdrop of the entire couture show, with its pool covered by a glass runway so models could walk on water as enchanted spirits.

As the models floated down the transparent catwalk like fairies, we saw bell sleeves, empire waists, floral details and whimsical lacy dresses, all adorned with fur details throughout the collection. The fountain’s water sparkled against the play of lights, adding life to the iconic Roman atmosphere. It was evident that the collection itself was spectacular and splendid, an epitome of the Maison’s unique craftsmanship, daring creativity and expression of the excellence.