Hubert Burda Media


Wage war with a slew of new weapons designed to lift, tone and tighten

WHY THE LONG FACE ? Age-related collagen loss, UV exposure and good old gravity are primarily to blame when it comes to the dreaded droop, so as time ticks on, skin starts to migrate southwards. A face-lift is one way to tone and tighten, but we’re betting you’d rather skip the scalpel. Whether you want a tauter neckline or more contoured cheekbones, this autumn’s bounty of firming skincare will get you lifted without undergoing major surgery. 

Hijack the hound-dog look with Estée Lauder’s new Dimension Shape + Fill Expert Serum. This potent cocktail supports the skin’s collagen matrix by fuelling the production of hyaluronic acid, fillagrin and lipids. Touting proprietary Shaping Technology, which encompasses a blend of date-seed extract, rice extract, whey protein and plant-stem-cell extract, this silky serum improves dimension, bolsters density and promotes definition for a tauter jaw line in as little as two weeks.

Working in tandem with the skin’s natural recovery processes, Fresh’s Black Tea Overnight Firming Mask conjures up a corset-like effect, thanks to a blacktea complex that inhibits free radicals and improves elasticity. To maximise the mask’s powerhouse plumpers, paste it on when you plan to power down for at least seven consecutive hours.

Caviar dreams are now a reality thanks to La Prairie’s Skin Caviar Luxe Cream Sheer, which incorporates a caviar extract that’s been shown to stimulate the production of collagen. Ideal for Hong Kong’s hot and sticky climate, the sheer formula glides on weightlessly and is immediately absorbed by skin, where it goes to work rounding out contours. According to studies, after eight weeks’ use, participants perceived significant lifting in the cheek area.


In addition to gravity’s downward tug, the forehead and nasolabial folds also have to contend with all your many expressions, making them particularly difficult areas to treat. Rather than practicing your poker face, slather on Lancôme’s Rénergie Multi-Lift Crème Riche, which enlists Up-Cohesion technology to boost the density of the collagen fibre network. After four weeks, laugh lines and forehead wrinkles were reduced by 12 percent.


Iron out fine lines and deeply etched wrinkles with Amorepacific’s Contour Lift Skin Defining Serum. Imbued with high tech ingredients like Bio-GF1K and Amino Linker, this lightweight essence strengthens and synthesises collagen bridge proteins so cells stay knit together in a unified network.