Hubert Burda Media

Chanel Joaillerie: This Is Not A Flower

More than just a flower, the camellia, Gabrielle Chanel’s favourite flower, is an infinite fashion inspiration.

Chanel Joaillerie: This Is Not A Flower

THIS IS A SYMBOL
Originally used as a oral addition to the buttonhole of a men’s lapel,
Gabrielle Chanel borrowed the camellia from masculine fashion as a symbol of re nement. Embodying the desire to break free from all obstacles, the camellia is a symbol of timeless elegance that boldly follows its own set of rules.

THIS IS A DECLARATION
In white or black ceramic, white or yellow gold, stripped bare or encrusted with diamonds, the lines and motion of the camellia are the declaration of love for a style that is governed by only one rule: freedom.

THIS IS A SPIRIT
The camellia of CHANEL exudes independence, boldness and irreverence that is irresistible to those who embrace the spirit of Mademoiselle.

THIS IS A STYLE
At the height of beauty and simplicity, the camellia transcends fashion and
bestows in nite elegance. More than a symbol, the camellia of CHANEL is a style: instantly recognizable, eternally desirable and truly timeless.

#CaméliaCollection #CHANELFineJewelry

www.chanel.com